Advertising

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Techbrain connects advertisers with readers across independent publications that differ in subject and readership. A campaign can run inside a regular edition or as a standalone send to one publication's list. Placement follows fit.

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Formats

Two formats. Each is selected around the publication and the offer.

Format 01

Space Ads

A sponsored placement inside a regular edition, running alongside the publication's editorial content and clearly marked as advertising. Space Ads suit advertisers who want repeated, contextually relevant exposure to a subject-matter audience.

Placement: A marked sponsored unit within the edition
Creative: Headline, body copy, image, and link, sized to the publication's format
Copy: Supplied by the advertiser, or adapted by Techbrain to fit the publication
Reach: One publication or several, depending on fit

Format 02

Dedicated Sends

A standalone sponsored email sent to a publication's audience, separate from the regular editorial edition and focused on one advertiser, product, or offer. The publication is selected for relevance to the offer.

Creative: Advertiser-supplied, or adapted by Techbrain
Reach: A single publication or several
Scheduling: Subject to editorial and advertising review

Pricing depends on the publication and the format. Email us for current availability.

How We Match a Campaign

Three questions decide the placement.

Subject Fit

Does the product naturally connect with what the publication covers?

Reader Fit

Is the offer relevant to what that publication's readers expect and care about?

Offer Fit

Do the product, its claims, the landing page, and the commercial model meet our advertising standards?

When the fit is strong, a campaign may run in one publication or across several.

Send us the offer and the landing page.

We reply with the publications where it fits.

Advertise With Techbrain ↗